Seo or Adwords?

In my previous post we talked about search engine optimization (seo).

Which is best for your marketing campaign? AdWords or seo?)

My answer to this is simple........BOTH!

What is Google AdWords?

It is a pay per click advertising program.

1. Open a free AdWords account.

2. Set your daily budget. This can be as little as £1 per day.

3. Create your keywords list

4. Create your adverts and your ready to go.

Why use seo and AdWords

Seo friendly pages will bring free organic traffic to your website.

Google AdWords will bring you fast targeted traffic.

Using search engine optimization and google AdWords, will get you the best of both worlds.

But isn't Google AdWords expensive?

To the majority of beginners, AdWords is an expensive learning curve. However, if you use it correctly, the ROI is significant.

I wont go into the right and wrong way of using AdWords in this post, but i will say that seo and AdWords compliment each other and can actually lower the click price you pay for your ads.

For all those newbies to Internet marketing, my advice for you is to learn both seo and google AdWords.

In my next article i will create a post just for all you AdWords beginners.